4 ways to spread the word.
by sandi leyva
whenever you partner with another business person, you have access to all of their clients, effectively doubling your network.
more small firm growth strategies: 3 more kinds of referrals | 5 ways to get more referrals | use feedback for service innovation | create your marketing plan | 3 steps to using social media to increase your search rankings
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of course, they have access to all of your clients too, so the benefit must be mutual and fairly even. it’s great if your partner has something you need but don’t have, and vice versa.
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